Sentiko
About

A gentle way to notice how art made you feel.

Sentiko is a cultural instrument, not a review app. It lives where the art is, and asks one small question, how did this make you feel. Your answer joins the room, never a profile of you.

What Sentiko is

Sentiko is a gentle way to log how art made you feel. You scan a QR code at a museum, a cinema, or a streaming platform, and you choose the emotion that stayed with you. It turns the feeling in the room into something a cultural institution can finally see.

Why it exists

We measure ticket sales and footfall, but those numbers say nothing about what actually happened inside you. Sentiko exists so that when an institution understands how a programme made people feel in aggregate, it can programme better, fund better, and care better. Emotion is the honest currency of culture, and we built the instrument to listen for it.

The philosophy

A review is a verdict. Sentiko is a feeling, named and released. No stars, no rankings, no public comment, no thumbs up. You are not judging the art, you are noticing yourself. It is the Slow Art movement made practical. A small pause, on purpose, long enough for something to happen, short enough not to break the spell.

Who built it

Sentiko is built by ikono, a cultural technology company founded by Elizabeth Markevitch with 25 years of experience curating and distributing art across museums, streaming, and public spaces. The name comes from sentire, to feel, and ikono, the image. Together, to feel the image. The name is the whole proposition in four syllables.

What you see, what the venue sees

If you open an account, you see a private garden of every reaction you have logged across venues over time. The venue sees aggregated emotional patterns across its programme, never individual visitors. You own your personal reactions. The venue owns the aggregate view. Sentiko is the infrastructure in between, not the owner of either.

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